Jane Iredale PureBrow Shaping Pencil Medium Brown 0,23g
Description
Description
Medium brown shaping eyebrow pencil for brown hair
Medium brown is the most worn eyebrow color in the Netherlands and at the same time the shade where a wrong pencil is most noticeable. With a fine precision tip, small mismatches are limited to a few hairs, but with a shaping pencil with broader application, every off-tone immediately covers the entire middle area of the eyebrow. For this color, not only precision in shade but also precision in technique counts.
The Jane Iredale PureBrow Shaping Pencil in Medium Brown is the best-selling variant of the range, developed for women who want to not only define their brown eyebrows but also build them structurally. The drop-shaped tip draws the contour with the fine side and fills with the broader side, so the eyebrow gets its final shape in two strokes. The warm medium brown shade is balanced between too reddish and too gray.
Color: A warm medium brown shade with a slightly neutral undertone, ideal for medium to dark brown hair.
Benefits
- Best-selling shade from the shaping range for the broad mid-segment of brown hair
- Drop-shaped tip shapes and fills in one pencil, no separate products needed
- Warm neutral undertone prevents both reddish and grayish tones
- Retractable design eliminates the need for sharpening and preserves the product
- Water-resistant powder-wax formula stays visible all day without smudging
Active ingredients
Iron oxide mix (CI 77491, 77492, 77499): The combination of three mineral iron oxides creates the exact warm medium brown shade. In a shaping pencil, where the pigment is spread over a larger area than in a precision pencil, the stability and skin-friendliness of this mineral composition are crucial for an even finish.
Synthetic wax: Responsible for the long-lasting and water-resistant character that a shaping pencil needs. The built-up eyebrow shape remains firm, even when you get warm or touch your eyebrow throughout the day.
Ethylcellulose: Forms a fine film that fixes the color in place. With a broader application area, as created by the shaping technique, this prevents the color from moving or fading throughout the day.
How to use it
- First determine the desired final shape by combing your own eyebrows upward with the spoolie
- Twist out a small part of the droplet tip and identify the fine and broader sides
- Draw the upper and lower lines of the eyebrow with the finer side as a contour
- Fill the intermediate zone with the broader side in the direction of hair growth
- Blend everything carefully with the spoolie so the contour softly transitions into the middle area
Suitable for
- Medium to dark brown hair with warm or neutral undertones
- Eyebrows that need both shape and fill, not just definition
- Daily use for work, sports, and going out in the evening without touch-ups
- Mature skin where the eyebrow has lost volume
- Who switches from multiple brow products to one 3-in-1 solution
Frequently Asked Questions
When should I choose the Shaping Pencil instead of the Precision Pencil in Medium Brown?
The Precision Pencil is intended for women who already have a good eyebrow shape and only want to touch up individual hairs. The Shaping Pencil is the right choice when you want to actively build the shape yourself or when your eyebrow has thinned and needs more volume. When in doubt, Shaping is often more versatile.
How do I prevent the middle area from becoming too dominant with the broader side?
Work in short tapping motions instead of continuous strokes. The broader side is meant to build color quickly, not to fill in large areas. Then blend thoroughly with the spoolie — this step is not optional but essential in the shaping technique.
Can I use the same pencil on sensitive skin around the eye?
Yes, the mineral iron oxide pigments and the absence of wheat and animal ingredients make this formula suitable for sensitive eyes and skin. Contact lens wearers also use the PureBrow line without complaints.

